Purchases, sales and rentals of vineyards, wineries, wine properties and estates
 
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The prices of vineyards in 2011 varied according to the winegrowing-area

The prices of vineyards in 2011 varied according to the winegrowing-area

On the 30th of May 2012, the National Federation of SAFER (land development and rural establishment committees) published the 2011 figures for the rural housing market and more specifically vineyards and other winegrowing properties.  

Compared to 2010, transactions completed and area traded (14 200ha) increased slightly (up 1%), but it prices in particular which rose (4.7%). This return to growth occurred after the crisis of 2008-2010 but is lower the one experienced between 2006 and 2008. The average price per hectare traded in France in 2011 almost reached €100,000/ha, with big differences between wine regions. The increase was mainly found in vineyards which enjoyed excellent export results: Bordeaux, Burgundy, Cognac, Champagne. One hectare of vineyard in the Marne is now worth the same as 138 hectares in the Loir-et-Cher, a department in the Loire Valley region which experienced the biggest drop in price (down 4%) as a result of the commercial crisis it is experiencing.

Vineyards producing eau-de-vie saw prices rise by 13%, especially in Cognac.
This increase also applied to non-PDO vineyards (especially PGI) whose average price went up by 4% (to €11,000/ha), whereas until then it had decreased by 26% since 1996, with a sharp drop since 2003.

WINE MARKET TENDENCIES: VALUABLE SITES, FEWER BUT MORE EXPENSIVE LEASES, OPERATING COMPANIES ON THE UP

Compared to other agricultural land markets, the wine market is firstly characterised by the small number of sites traded (4% against a 12% average in the agricultural market as a whole) and by a high total value of transactions (55% against 31%) due to the higher average value of buildings.

Leased properties were also down in the number of transactions completed and area traded (23% against 46%). Tenant farming was in general less common than in other sectors, but in terms of value, the share of these types of properties was higher (40% against 36%), due to the importance of owner-farming  in vineyards in the north, whose price is higher overall: in Champagne, 54% of the value of all transactions was for leased properties.

Finally, a smaller share of acquisitions was made by individuals (even though they make up the majority of the total, due to the still very family-oriented nature of  the French agriculture industry). The share of acquisitions by farm operating companies was higher (36% in average value from 2007-2011, against 13%) and continued increasing (their relative share has tripled between 1993 and 2011). Non-agricultural individuals are less prominent in terms of value than in other sectors.

 

 
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